There is a great deal of information out on the internet about internet marketing. Some of it is good and some not so good. Also, there are a huge number of scams. So, how do you decide on which is the best internet marketing training for beginners? By reading my article, you will have a much better understanding of the topic and I will give you some advice on how and where to get started.
Understanding Types of Internet Marketing
Internet marketing covers an incredibly wide range, so I will help you to first gain an understanding the different types of internet marketing that exist. Therefore, you can make a thoughtful decision on which is the best approach for you.
Affiliate Marketing is one of the most popular forms of internet marketing. It is also simple to manage and the most cost-effective.
As an affiliate marketer, you will promote the products or services of other companies or organizations on your own website. This is otherwise known as “Content Marketing”. You are given personally trackable links to the products you wish to promote. Once a customer clicks on your link and purchases a product or service, you will receive a small commission. Affiliate programs are free to join.
Multi-Level-Marketing is also known as Network Marketing and is precisely that. Involvement in this type of internet marketing requires you to purchase product on a monthly basis to remain active. Your commissions are paid based upon the number of people you enroll below you. In addition, the amount of products sold by you and them count towards commissions. You are required to use your network of friends and acquaintances to build your team.
This type of marketing requires you to place many classified advertisements on the internet. The ads you place will feature products you are promoting. The aim of digital ads is to drive potential customers to a landing page. From there they can purchase the product.
Email Marketing is also a highly cost-effective strategy. You can immediately target numerous potential customers through email newsletters or advertising. Demographic targeting through email can be quite advantageous.
Social Media Marketing:
Social Media Marketing (i.e. Facebook, Twitter, Instagram, Pinterest) is often used with the other types of internet marketing. It is a way of engaging with your community and driving them to your website.
Pay-Per-Click can be combined with any of the other forms of internet marketing to increase revenue. PPC enables marketers to get paid each time a visitor to their website clicks on an advertisement.
You Will Need A Website
Whichever type of internet marketing you choose to engage in, you will need a website. Therefore, this can either be a simple landing page or a more complex website with navigable pages and posts.
I have ventured into most of these types of internet marketing. So, I would like to suggest that the best way to handle internet marketing training for beginners is to set up an affiliate marketing blog.
So, what is a Blog, anyway? A blog is a website providing interesting and informative content to the reader. As a blogger, you will usually write your articles from a personal perspective. Thus, you will be sharing your knowledge about a particular topic with your readers with the aim of engaging them.
We have explained in other posts about blogging, how you would go about choosing a niche to blog about.
A blogging website will usually also contain a “Comments” section. Thus, you can interact with your readers and establish a rapport with them.
To be able to make money from internet marketing, it is essential to establish trusting relationships with your readers. Once someone trusts you, they trust what you say and are more likely to convert from reader to customer.
So, it is always important to be yourself when you are writing blog posts. Try to make them conversational, as if you are actually talking to your potential customer. Your blog will be more successful that way.
The Best Platform To Begin Your Journey
One of the best platforms I have found is Wealthy Affiliate. It has the most comprehensive internet marketing training for beginners that we have found anywhere.
Furthermore, it all begins with setting up your website. Wealthy Affiliate has it all automated for you. Once you have decided upon your domain name, you will be up and running in about 30 seconds!
Better still, Wealthy Affiliate is definitely the beginners’ platform. So, if you’re not sure about internet marketing, you can begin with a Starter Membership absolutely FREE.
Your FREE Starter Membership gives you full access to all the features on the platform for seven (7) days. This is to help you decide if you want to continue your training with Wealthy Affiliate.
If you do, you can remain as a Free Starter Member and have limited access to the platform. Alternatively, you can upgrade to Premium Membership with access to everything for a monthly subscription of $49.
There is a great bonus if you upgrade to Premium Membership within that first seven (7) days. Your first month’s fee is heavily discounted to only $19.
So, now you are set up with your website, the training begins in earnest!
Everything You Need To Know
The founders of Wealthy Affiliate are Kyle Loudoun and Carson Lim. They have been in the internet marketing business for more than 15 years. Kyle is the main trainer and Carson is more on the techie side. Both of them are available to help everyone with questions and problems on an ongoing basis.
Kyle simplifies the process of establishing a successful online business in the following way:
- Think about and decide upon your niche.
- Set-up your website and build it out with content.
- Attract traffic (visitors) to your website.
- Generate revenue from customer purchases.
The Training Courses
The training is extensive with comprehensive explanations of each step as well as video demonstrations of what to do. Here is a brief overview of the Wealthy Affiliate Training Program.
- You will discover 50 lessons in the Online Entrepreneur Certification that will guide you in building a successful online business. There is training about niches, websites, SEO, joining affiliate programs and even more.
- The Affiliate Bootcamp Training has 70 lessons. Wealthy Affiliate has its own affiliate program. So with this comprehensive course you can learn about promoting Wealthy Affiliate itself, thereby earning commissions.
- There are weekly Live Video Classes that are interactive providing great learning opportunities for students.
- The Training HQ provides in excess of 1,000 Recorded Video and Text trainings. These relate to specific topics and are generated by experienced online marketers within the Wealthy Affiliate Community.
- Courses, lessons and tasks guide All Training.
We should mention here that Starter Membership includes the first 10 lessons in each course. Both Online Entrepreneur Certification and the Affiliate Bootcamp Training. These provide enough information to get started with an online business. Premium Membership will offer the complete courses and everything else.
In addition to the above, a very fine keyword research tool – Jaaxy is included with Premium Membership. You will never be at a loss to find appropriate keywords with this tool.
We cannot complete this overview of training without mentioning the Wealthy Affiliate Community. This comprises some 1.4 million members who all have a “pay-it-forward” attitude. Problems encountered by newcomers are quickly solved by the support of the WA Community. Motivational support is also generously provided regularly.
Internet Marketing Training For Beginners – Start Here!
I hope you have found this article interesting and informative about internet marketing training for beginners. The Wealthy Affiliate Platform has been my “go-to” training course for the past six months. In that time, I have completed the Online Entrepreneur Certification, set up my first website and am now building out the content.
Currently I am on Level 5 of 7 Levels in the Affiliate Bootcamp Training so my second website is off and running, too.
I have found the training to be exceptionally good and easy to follow. Any beginner can easily learn about internet marketing through Wealthy Affiliate and establish an online business.